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As we enter the latter half of October, the price of titanium dioxide remains weak and stable. Recently, there have been rumors that major producers are offering price discounts, and some new orders in the market have seen a slight decrease. However, these new policies come with conditions and are essentially a gamble for those suppliers involved. Most maintain stable prices based on their own circumstances and observe market changes. Similar to last week, the overall trend for titanium dioxide prices is downward. Those with room to adjust prices have already done so; thus, actual transaction prices largely remain stable. This represents large-scale producers' strategy of "slow price adjustment" in response to an unfavorable market situation, stretching out the weak cycle as a method of buying time with space.
This week saw relatively little market information due to weak end-demand and because customers no longer need to actively gather market information. Suppliers who visit them bring news with them, reducing the need for proactive inquiries. Recent orders are primarily driven by immediate needs, albeit in small quantities but all genuine transactions. As we reach the fourth quarter, both manufacturers and distributors face sales pressure to meet year-end targets. Consequently, some market personnel exude a sense of weakness, and a lack of confidence can spread to those around them, creating a negative atmosphere when multiplied.
The fundamental reason for the continued weak pricing is overcapacity, with supply exceeding demand. When prices drop to a certain level, the supply side gradually begins to adjust production rates, reducing supply to achieve a balance between supply and demand—this is the harsh reality of the market. It’s akin to how successful individuals often go through tough times; only by overcoming these difficulties can they look forward to a better future. Therefore, the future titanium dioxide market requires confidence and perseverance. Working together through hardships will create more opportunities. Despite challenging international circumstances, China's titanium dioxide exports still saw a year-on-year increase of 1.23%.
This week, the domestic titanium dioxide market has been weakly dominated. Yan Tai Titanium Industry Analyst Yang Xun believes that despite the weak market, the "slow price adjustment" strategy of major large-scale producers has played a stabilizing role. Producers are pricing flexibly according to their own circumstances, so there is a gradient in the current price market. The price difference between products of the same level has widened, and some producers aim to seize orders through price advantages. However, in a weak market, the sentiment of buying on the rise but not on the decline remains strong. This atmosphere of watching and comparing prices makes the already competitive market situation even more severe. In the short term, when fulfilling the orders of customers with immediate needs, the price varies regardless of the market situation. What matters more is strength, foundation, and relationships. The actual transaction price still depends on the order, quantity, and payment method, and is negotiated individually for each case.